Research Methods

Artificial Intelligence and Open-Ended Responses in Survey Data Analysis: Topic Analysis and Sentiment Analysis Using AI

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About this presentation

The purpose of the presentation will be to present the use and capacity of Artificial Intelligence (AI) on open-ended responses in survey data, particularly as it relates to the analysis stage of a survey data project. Moreover, the presentation will introduce the audience to best practices in the use of two open-ended analysis techniques: topic analysis and sentiment analysis.

Gerardo Martinez Cordeiro
Hanover Research
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