Practical Breakouts

See how flexible software tools and solutions can lift you to the next level as a researcher and practitioner.  A mix of introductory and intermediate sessions will equip you with new tricks and techniques you can take back to the office and use immediately.

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Day 1 – Thursday, May 4


Which Conjoint Method Should I Use?

Join long-time conjoint user Aaron Hill for an interactive discussion about which conjoint methods are most appropriate in different situations. The discussion will briefly introduce each of the basic conjoint methods, and then illustrate situations where they might be the best choice. We'll then open it up for your questions about your difficult projects.

Aaron Hill, Sawtooth Software


Making the Most of MaxDiff

As MaxDiff usage continues to grow, researchers continue to create interesting variations to the traditional MaxDiff methodology to handle specific usage cases. In this session we’ll talk about some of the most popular variations to handle large sets of items, irrelevant items, and how to anchor MaxDiff scores to behaviors.

Brian McEwan, Sawtooth Software




Customize Your Surveys with CSS!

In this session we will cover the basics of CSS and how you can use it to customize your surveys. Custom CSS code can give you total control over the look and feel of your surveys. You can even use it to selectively show and hide survey text or images. A little knowledge of CSS can go a long way. Come and learn a new skill that you can immediately apply once you get back to work.

Justin Luster, Sawtooth Software
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