In 2023 Leatherman Tool Group celebrated its 40th anniversary building multipurpose tools. Leatherman has ambitious growth goals and sells its products in over 80 countries worldwide – all while committing to keeping manufacturing in the United States at its headquarters in Portland, Oregon. To drive innovation in 2024, Leatherman Consumer Insights partnered with Escalent, a global research firm, to execute a series of international research studies supporting new product development. In this case study, Leatherman and Escalent highlight the value of advanced analytics and mixed methods to deliver impactful insights at a global scale.
