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Breakout: LLM-Powered Data Preparation: A Conversational Workflow for Scalable Market Research

May 7, 2026
11:45 am
Conference

Companies possess a significant amount of relevant data, but due to a lack of resources and time, they often experience difficulties in utilising it. We aim to demonstrate our LLM-based approach solution, in which LLM acts as a smart interface between human intent and complex and unorganized data enabling automated, scalable, and user-friendly processing of complex product characteristics. The presentation will show how we transformed a technical bottleneck into a flexible, collaborative workflow.

Adam Kowalewski
NIQ
Agnieszka Fronczyk
NIQ
Veronica Vedovetto
NIQ
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