Sawtooth Software Conference

Orlando 2022

The conference has been recorded and you can now access every presentation on your own timeline, including access to supporting slides, data files, and any provided programming code.

Sign Up for Virtual Access

Video & Materials Access

The conference has been recorded and you can now access every presentation on your own timeline, including access to supporting slides, data files, and any provided programming code.

2022 Conference: All Access

Includes both the methodological and corporate researchers papers
$900 / person
Purchase Access

Methodological Track Papers

$450 / person
Purchase Access

Corporate Researchers Papers

$450 / person
Purchase Access

Choice Modeling Workshop

$775 / person
Purchase Access
“This was definitely the most useful and friendliest conference I've ever been to!”
Tracey DiLascio-Martinuk
Customer Research Specialist, Bose

Presentations

Methodological Track

Is There an Antidote to the Cheater Epidemic?

Deb Ploskonka
Cambia
Kenneth Fairchild
Sawtooth Software

Could You Direct Me to the "Good" Data?

Joe Jones
KS&R

Kano Analysis: A Critical Survey Science Review

Chris Chapman
Google
Mario Callegaro
Google

Corporate Researchers Track

It's a DCM, right??? Supporting Growth at Microsoft Through Conjoint Analysis and Other Means

Barry Jennings
Microsoft
Dan Penney
Microsoft
Ollie Zimmermann
Known
Thomas Eagle
Eagle Analytics of California

MaxDiff: A Client-Based Focus

Jeremy Christman
P&G

What is Quant UX Research? An overview, discussion, and AMA

Chris Chapman
Google

Tutorials

Why, When, and How to Use Conjoint Analysis in Your Research - Practical Guidance for Beginners and Experts Alike

Megan Peitz
Numerious

Understanding & Predicting Categorical Outcomes in Marketing Data

Joe Retzer
Act Market Research Solutions (University of Wisconsin - Milwaukee)

Segmentation & Drivers Analysis

Keith Chrzan
Sawtooth Software